The BRK branch in Starnberg is expanding its support for seniors by introducing the JAMES B7 emergency device, which allows them to live more independently and ensures direct communication with the emergency call center in an emergency. The watch features GPS for location tracking, monitors health data, and stands out with a modern design that prevents stigmatization. The first users in the district emphasize the practical benefits and the sense of security the watch provides in everyday life. Additionally, users can create a personalized emergency plan and save contact information, and BRK also provides support in non-medical situations.